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Founders Agreement: definition of "business"

Writer's picture: Anne VeerpaluAnne Veerpalu

Updated: Mar 26, 2024




Importance of Defining "Business" in the Founders Agreement


Key Clause: Section 1.1 of the Founder´s Agreement


The Founders Agreement’s Section 1.1 requires a clear definition of the company's business. This definition is not just administrative; it plays a pivotal role in aligning the founders' efforts and ensuring compliance with the non-compete clause within the same agreement.


The Tie to Non-Compete Obligations


The non-compete clause prevents founders from engaging with or supporting competitors during and after their time with the company. The scope of "business" defined directly influences the boundaries of this restriction, determining which areas are off-limits for founders regarding competition.


Focus and Commitment


Defining the business helps founders maintain their focus on a shared vision or set of objectives. Section 2.4 complements this by stipulating that any new opportunities within the scope of the defined business must be pursued exclusively through the company or its subsidiaries. This encourages collective effort and prevents dilution of resources and attention across unrelated ventures.


Scenario: Exploring Multiple Ideas


Imagine a founder exploring multiple business ideas and recruiting co-founders for each. The idea that gains the most traction would likely be selected for further development. Per Section 2.4, any relevant ideas must be pursued within the company framework. This emphasizes the importance of a clear definition of "business" to ensure all efforts are aligned and cohesive.


Guidelines for Defining "Business"


While there’s no one-size-fits-all advice for defining your business, it’s crucial to consider the implications on non-compete obligations and the focus of the founding team. This definition should be flexible enough to accommodate pivots yet specific enough to prevent founders from scattering their efforts across too diverse or unrelated fields. The goal is to ensure that the founders, along with their team and investors, remain committed and focused on a unified business vision, optimizing the use of time, effort, and resources for everyone involved.


 

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